Real estate buyers want agents to provide advisory and off-market property discovery, but agents now expect clients to find listings themselves via apps.

Current real estate agents are not proactively advising or sourcing off-market deals, leaving buyers to do the searching themselves.

Severity

3Medium

Willingness to Pay

implied

Added

May 12, 2026

Workarounds Described

Client uses real estate apps (Zillow, Redfin) to find properties instead of agent providing off-market listings

Implied Software Gaps

Platform that matches buyers with agents committed to proactive off-market research and advisory, with accountability via reviews

App Concept

AgentAdvisor

AgentAdvisor is a platform that connects serious homebuyers with top-tier advisory agents who prioritize off-market listings and local expertise. It vets agents based on their advisory engagement, not just transaction volume, and provides a feedback system for buyers to rate agent proactivity.

Key Features

Verified advisory agents with off-market access
Buyer ratings on agent proactivity and local knowledge
Private listing feed curated by agent for each buyer
In-app messaging to track agent suggestions and buyer preferences

Target Users: Homebuyers (especially repeat buyers and investors) in US metro areas, and real estate agents seeking to differentiate on advisory service

Revenue Model: $99 per buyer for premium matching service or $39/mo subscription for agents to be listed as 'Advisory Certified'

Existing Solutions Mentioned

check the apps (e.g. Zillow, Redfin) and send us what you like

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