Baker experiences burnout from managing production, sales, and teaching requests alone from a home kitchen, with no system to scale or delegate.

Workarounds Described

• relies on memory and manual notes to manage orders and production
• home kitchen used for all production with no system to schedule
• uses word-of-mouth referrals to get new clients

Implied Software Gaps

• Centralized order and production planning app that replaces manual notes
• Pop-up sale planner with inventory and location management

BakeFlow

BakeFlow is an all-in-one operations app for home bakers. It manages order intake, production scheduling, pop-up sale planning, and client communication. Unlike generic spreadsheets or manual notes, it automates reminders, inventory tracking, and batch costing so bakers can scale without burnout.