An artist alley vendor needs a certificate of insurance (COI) to booth at conventions but does not want to register a business or pay high insurance costs for a side hustle selling fanart.
No affordable, temporary insurance product exists for non-registered hobbyists selling at conventions, and traditional small business insurance requires a formal business entity and minimum premiums that are cost-prohibitive for occasional vendors.
Implied Software Gaps
- An insurance product that covers non-registered hobbyists for single events
BoothShield
BoothShield is a pay-per-event insurance platform designed for hobbyist and part-time convention vendors. Users can purchase a single-event certificate of insurance (COI) without needing a registered business, providing liability coverage specifically for artist alley and fanart sales. It is cheaper and more flexible than traditional business insurance, with instant COI issuance for convention organizers.
- Pay-per-event pricing starting at $15-30 per convention
- Instant COI generation with custom event details
- No business registration or LLC required
- Covers fanart and print sales with $1M liability limit
- Event-based subscription (monthly or quarterly options)
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