Restaurant owners struggling to shift customer ordering behavior from third-party delivery apps like UberEats to their own direct ordering website, despite lower prices.

Workarounds Described

• prints QR codes for direct ordering but customers ignore them
• offers first-order 50% discount but customers still use UberEats later

Implied Software Gaps

• Unified app that aggregates direct ordering from multiple restaurants with built-in loyalty rewards to compete with UberEats' aggregation convenience
• Automated push campaign that triggers loyalty rewards when a customer is near a restaurant to prompt direct ordering

DineDirect Rewards

A loyalty and ordering platform that rewards customers for ordering directly from the restaurant via a unified app. It aggregates multiple restaurant direct ordering options in one place, offering points and discounts that stack with each direct order, making direct ordering as convenient as third-party apps but cheaper and more rewarding.

Existing Solutions Mentioned