ConstructionSales and Client Acquisition3MediumOwner$ implied

Japanese home builders lack a moveable, tangible showroom model for customer demonstrations, relying instead on brochures or CAD images.

Brochures and CAD images are static and not as immersive as a physical movable model, making it harder to visualize the final product.

42
0
Opp. Score
42
Severity
3Medium
Willingness to Pay
implied
Added
May 29, 2026

Workarounds Described

  • uses brochure to present home designs
  • uses CAD images on screen to show designs

Implied Software Gaps

  • Interactive 3D configurator with showroom experience
App Concept

MoveModel Showcase

A portable, modular physical model system for home builders to demonstrate floor plans and features. Interlocking panels and furniture pieces allow quick reconfiguration to match different designs, providing an immersive, hands-on experience for clients.

Key Features
  • Modular interlocking wall panels
  • Scalable furniture and fixture pieces
  • Quick reconfiguration under 5 minutes
  • Durable, lightweight materials for portability
Target Users: Home builders, architects, and construction sales teams in residential construction industry, small to medium companies.
Revenue Model: $2,500 base kit purchase, plus $300 per expansion pack (e.g., different roof styles, kitchen sets). Optional shipping & handling fee.

Existing Solutions Mentioned

brochureCAD

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