Software vendors rarely offer free trials, forcing buyers to spend months in demos and technical calls before knowing if the product actually works.

Workarounds Described

• Negotiated a cooling off period since it wasn't offered as standard
• Coordinated multiple video demos across different user subsets
• Conducted numerous technical calls to gather information that could have been self-served

Implied Software Gaps

• Self-serve trial environment for procurement systems
• Feasibility testing tool that simulates real workflows without vendor involvement
• Asynchronous product evaluation platform to reduce meeting coordination

TrialHub

TrialHub is a platform that lets software vendors easily offer self-serve trials with built-in feasibility testing and guided setup, while buyers can quickly spin up sandbox environments to validate real-world use cases before purchasing. It reduces the need for lengthy demo cycles and post-purchase surprises.