Small business owners lack real-time visibility into critical financial metrics like gross margin, debtor days, and cash position, leading to undetected business decline.

Implied Software Gaps

• Automated tracking and alerting for gross margin trend
• Real-time debtor days monitoring with payment reminders
• Cash position forecast vs actual

FinPulse Dashboard

A simple dashboard that automatically syncs with accounting software and bank accounts to display the five critical metrics: gross margin, net margin, debtor days, creditor days, and cash position. Sends alerts when metrics deviate from healthy ranges, empowering owners to act before it's too late.